See the Future graphic held by three corporate team member after graphic facilitation session

Stories Inspire Action

Stories to Inspire Action. 

Storytelling has the potential to create new and deeper meaning in your organization.

Through storytelling, we challenge current frameworks and thinking, and present ideas in  ways that deliver meaningful messages and inspire people to think and act differently. Storytelling is powerful. It can be used to create change, build culture, disseminate learning, capture knowledge and inspire movements. 

With support and conscious work to grow attendee skills, your organization will experience the payoff of storytelling again and again. Even after the initial engagement ends: that is when the magic really happens, and results are realized. When using storytelling, participants have access to a full memory of the experience, which allows them to relive it, and begin to create their own meaning, becoming the storyteller themselves. That’s why “Tell me a story” has ROI when “Hand me those slides” does not.

Storytelling has all the components that neuropsychology explains you need to motivate, engage, innovate, free creativity, get aligned, and move your organization forward. 

Stories help you build stronger emotional ties to your critical messages. They provide triggers and ideas for bringing the stories home so that your attendees become the storytellers themselves. This happens when a concept called redintegration comes into play. Redintegration is the ability to bring a memory back full-force and it happens not in the logical centers of your brain where powerpoint can access it, but in the emotional centers where storytelling and visual learning occur.

At Idea360 we design for ROE – return on experience – that can be measured in employee engagement, customer satisfaction, positioning success, and your organization’s ability to achieve goals – and to create a strategy story that is not just an idea but a reality. 

We work to ensure your well-designed Strategy Story does more than push information – your story creates a movement.

Graphic facilitation idea map

More Than a Meeting, You Want a Movement

Don’t have another meeting. Create a movement! 

One of the worst parts of any business has to be the meetings. 

You know the ones. Everyone is late. Or doesn’t know what’s going on. 

The technology doesn’t work:  the call won’t connect, the video won’t load, the powerpoint file is corrupted. 

The speaker drones on. The audience is disenfranchised and disengaged. Nothing actually happens. – The meeting could have been an email.

But! It doesn’t have to be that way.

We believe you need to design for experience rather than hold “just another meeting.” We believe that experiences lead to stories. And stories build movements.

You have big ideas and want to take your strategic work further. You want to become a better leader and be able to see what’s around the bend.  A regular old meeting just won’t cut it anymore.

Your people want to be heard. They want to know their voice counts and that they have a stake in the process and outcomes. With new listening and empathy skills, you can gain that emotional commitment and build an irresistible force for achieving your goals. 

You seek new ways to problem solve, build something innovative, better understand your organization or your clients, and ask questions in new and creative ways.  Today, leaders want to discover NEW WAYS TO LEAD “NEW WAYS OF WORKING” – but don’t know how to do it.  

Here’s how!!

possibility in action
  1. Make it HUMAN! Enable your people to imagine and collaborate.
  2. Make it an EXPERIENCE! Design your event so it is an experience where your people feel a deeper connection to what’s possible.
  3. Make it VISUAL! Create a space where people can see what they imagine so be propelled to act. 
  4. Tell a STORY! Share stories that stick and that people want to hear.
  5. STRATEGY always! Make the direction purposeful and mean business.

Follow the brain science! When all of the senses are stimulated, your  meeting will be more memorable and the experience will be more impactful. Because more parts of the brain are activated, people will retain more information. This creates the conditions where people and ideas collide! 

At Idea360, We design for outcomes and moments of impact. Our meetings are immersive experiences. Interactive activities and tools drive your narrative – and bring your story to life. We take you on an immersive journey that leads to new insights and compels you to take action and results in an unmatched “return on experience.” (ROE)

We create an ROE that demonstrates the value that people can relate to and understand. Our experiences enable people to develop an emotional connection to the work so they are compelled and inspired to take action toward a solution. 

Here’s how:

  • We design and facilitate purpose-driven, strategic conversations that are grounded with buy-in, built upon collaborative and productive energy, and vibrate with ideas. 
  • We create immersive experiences, interactive activities, and tools drive your narrative –and bring your story to life. 
  • We offer a kinesthetic experience of being in a room that has been designed differently. 
  • We create a space where people can explore the adoption of a new mindset and come away feeling energized about what they have discovered and explored. 
  • We help people see themselves as part of the interactive process and we help to bring the process to life. 

Taking the form of a two-hour breakout inside your event or a living lab that fully unfolds over a period of time, our immersive experiences are interactive, connected and generative, which results in more confidence about organizational strategy and allows a new culture of visionary leadership and competitiveness to emerge.

Corporate team after graphic facilitation session standing with their work from the day

Human Centered Design

Human-Centered Design 

Traditionally, businesses have not prioritized human talents, assets and capabilities in their work. Focusing primarily on technological advancements, they’ve lost the balance of humans and tech – the future will require both. To develop solutions to human problems, you need to get to know the people you are designing for. It’s about understanding the human perspective. That’s why Human-Centered Design has become so popular. 

But what is Human-Centered Design?

Commonly used in design and management frameworks, Human-Centered Design is a creative approach to problem-solving. Commonly used in design and management frameworks, it sits at the intersection of empathy and creativity. It requires having a deep understanding of people (empathy) while seeing the bigger picture so you can arrive at something new, novel and useful (creativity).

Creating a culture of human-centered innovation requires teaching people new skills to use in their daily work. These human-centered design skills can spark enthusiasm, promote collaboration, provide repeatable innovation, and measurably impact your work. 

Using Human-Centered Design in meetings and events ensures creativity, innovation and engagement to create transformative change. Whether you seek to make a better product, process or service or just a better company, the activities should be people-focused. A Human-Centered Design approach empowers people to become creative problem solvers. Getting teams and organizations innovating on their own empowers everyone to make the business better.

At Idea360, we understand and use your learning models and process to meet your needs and that of your people. We humanize strategy and visualize change.

Our services are designed for those who are seeking new ways to problem-solve, build something innovative, better understand their organization or their clients, and ask questions in new and creative ways. 

Idea360 creates immersive experiences that help people imagine, collaboratively create and design a better future through strategic visualization, innovative meeting facilitation and interactive human experiences

We keep the human in process design and digital facilitation.